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ChatGPT Prompts for Marketing and Advertising

Win more clients, craft irresistible campaigns, and drive results with these ready-to-use marketing and advertising prompt templates.

Prompt Templates for Marketing and Advertising

Marketing and advertising professionals are constantly juggling strategy, copy, data, and creative. That’s where ChatGPT comes in — as your on-demand copywriter, strategist, analyst, and brainstorming partner. These ChatGPT prompt templates are designed to help you craft viral campaigns, write compelling copy, optimize ad spend, build client presentations, and track ROI. Whether you’re an agency marketer or an in-house specialist, these AI prompts will save you time, spark ideas, and drive conversion-focused results.

Marketing Strategy Development Prompt

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Act as a senior marketing strategist. Create a comprehensive marketing strategy for a [product/service] targeting [audience persona] in the [industry] industry. Include:

- Unique selling proposition (USP)
- Customer pain points and how to address them
- Ideal content channels
- Suggested messaging tone
- 3-month campaign roadmap
- Key performance indicators (KPIs)
- Low-budget and high-budget variations

Format the response in a clean bullet-point layout with section headers.

Copywriting for Facebook & Instagram Ads Prompt

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Act as a professional ad copywriter. Write 3 variations of high-converting Facebook and Instagram ads for [product/service] targeting [audience persona]. Each ad should include:

- Scroll-stopping hook (max 12 words)
- Value-driven body text (2-3 lines)
- A strong call-to-action (CTA)
- Emojis (where appropriate)
- Optional: One short ad with a humorous twist

Ensure the tone matches the brand (fun, professional, edgy, etc.) and use psychological triggers like urgency, curiosity, or FOMO.

Google Ads (Search) Prompt

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Act as a PPC specialist. Write Google Search Ad copy for [product/service] targeting the keyword "[primary keyword]". Include:

- 3 compelling headlines
- 2 descriptions (90 characters max)
- Suggested sitelink extensions
- Target location: [Country/City]

Focus on benefits, urgency, and keyword alignment. Ensure ads are compliant with Google Ads character limits.

Email Campaign Prompt

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Act as an email marketing expert. Write a 4-email sequence to promote a [product/service/event] to [audience type]. The goal is to generate conversions (sales, sign-ups, etc.). Emails should include:

- Email 1: Teaser / Curiosity build
- Email 2: Value-packed explanation
- Email 3: Urgency with a limited-time offer
- Email 4: Last-chance reminder

Each email should have a subject line, preview text, and short, engaging body content (max 150 words per email).

Marketing Campaign Report Summary Prompt

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Act as a digital marketing analyst. Summarize the performance of a [Facebook/Google/Email/Influencer] campaign for [brand name]. Include:

- Total spend vs ROI
- Conversion rate
- Top-performing creatives
- Demographic breakdown of conversions
- Suggestions for the next campaign
- One insight that surprised you

Keep it executive-ready, clear, and visually structured with bullet points or sections.

Client Pitch Deck Prompt

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Act as a marketing consultant creating a pitch deck for a new client in the [industry] niche. Provide:

- Slide-by-slide outline (Title, Problem, Solution, Strategy, Results, Testimonials, CTA)
- Suggested slide content for each
- One killer stat or quote to open with
- CTA idea for the last slide

Make it persuasive, conversion-oriented, and easy to customize for Canva or Google Slides.

Influencer Campaign Brief Prompt

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Act as an influencer marketing manager. Create a detailed influencer campaign brief for [brand/product]. Include:

- Campaign goal and KPIs
- Target influencer type (niche, follower range, platforms)
- Content guidelines (style, hashtags, messaging)
- Timeline and deliverables
- Compensation and affiliate tracking
- Approval and review process

Write in a professional tone that aligns with brand voice and motivates influencers to collaborate.

Retargeting Ad Copy Prompt

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Act as a retargeting ad specialist. Write 2 retargeting ad copy options for users who visited the [product page] but didn’t convert. Include:

- Reminder of the product benefits
- A sense of urgency or limited-time offer
- Social proof (testimonial, review, stat)
- CTA to return and buy now

Include variations for Facebook and Google Display formats.

Video Script for Product Ad Prompt

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Act as a YouTube ad scriptwriter. Write a 60-second video script for [product/service] designed to convert cold traffic. Structure it with:

- Hook (first 5 seconds)
- Problem setup
- Product intro
- Benefits
- Social proof
- CTA

Include timestamp markers for each part and script it conversationally for a spokesperson-style video.

A/B Testing Plan Prompt

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Act as a CRO (Conversion Rate Optimization) expert. Create an A/B testing plan for improving conversions on a [landing page/ad/email]. Include:

- Hypothesis
- Variables to test (headline, CTA, visuals, etc.)
- Testing tool suggestion
- Sample test copy versions (A vs B)
- Duration and success metric

Keep it actionable and backed by marketing psychology principles.

💡 Copy. Paste. Win your next campaign. Scroll down to grab the exact prompts top marketers are using.

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