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ChatGPT Prompts for Market Research

Get the insights you need with easy-to-use ChatGPT prompts for market research. Save time, analyze trends, and understand your audience better using AI-powered questions.

ChatGPT Prompts for Market Research

Target Audience Research

Act as an experienced market researcher. I need to understand my target audience better. Can you help me define my ideal customer profile by asking a series of questions to pinpoint their demographics, psychographics, and behaviors? For example, I want to focus on [insert industry] and my target market includes [insert age range], but I’d like you to guide me step by step through narrowing down specific interests, values, and needs they might have. Please help me build a detailed audience persona based on this.

Competitor Analysis

Act as a professional researcher. I want to perform a competitor analysis to understand what similar companies are doing in [insert industry]. Could you provide a structured approach to researching direct and indirect competitors? I’d like to learn about their strengths, weaknesses, market positioning, pricing strategies, and customer engagement tactics. Help me create a detailed comparison chart, and let me know what questions I should ask to identify areas where I can differentiate my brand.

Industry Trend Analysis

Act as a market researcher with experience in trend analysis. I need help understanding the latest trends in [insert industry]. Can you guide me through a research process where I can gather relevant data on emerging technologies, consumer preferences, and economic shifts impacting this market? Please help me identify key sources, such as industry reports, social media trends, or expert opinions, to build a comprehensive understanding of where the industry is heading.

Customer Pain Points Research

As an experienced researcher, I want to understand my customers' pain points better. Can you walk me through a process of identifying the top issues or challenges they are facing within [insert market]? I’d like to create a set of questions that I can use for surveys or interviews to uncover these pain points. How can I analyze the results to see patterns or common themes? Please provide a detailed plan for how I can use this information to improve my product or service offerings.

Survey Design for Market Research

Act as a seasoned researcher experienced in survey design. I need to create a survey to gather insights from potential customers in [insert industry]. Can you help me design the survey by suggesting the right types of questions to ask? I’d like to cover areas like customer needs, buying behaviors, and preferences. Please also guide me on how to structure the survey to ensure high completion rates and meaningful data.

Product/Service Validation Research

As a market researcher, help me validate a new product idea in [insert industry]. Can you guide me through the steps to research whether there is demand for this product or service? I’d like to know what methods, like focus groups or online surveys, would be most effective. Help me craft the questions I should ask to assess interest, and guide me on how to evaluate the data to see if my idea is viable.

Market Size and Growth Potential

Act as a skilled researcher. I need to determine the market size and growth potential for [insert product/service] within [insert industry]. Can you walk me through the process of calculating market size using different methods, such as TAM (Total Addressable Market), SAM (Serviceable Available Market), and SOM (Serviceable Obtainable Market)? Please provide guidance on where to find reliable data and how to interpret it to forecast future growth.

Pricing Strategy Research

As an experienced market researcher, I want to research optimal pricing strategies for [insert product/service] in [insert market]. Could you guide me through the steps to conduct competitive pricing analysis and determine price sensitivity in the market? Help me develop a strategy that aligns with my brand positioning and customer expectations. What data should I gather, and what factors should I consider when setting my prices?

Customer Journey Mapping

As a professional researcher, help me understand the customer journey for [insert product/service] in [insert market]. I want to map out the key stages customers go through, from awareness to purchase and post-purchase. Can you help me create a framework to research each stage, including touchpoints, motivations, and potential barriers to conversion? What questions should I ask to get a complete view of my customer’s experience?

Brand Perception Research

As an experienced researcher, I want to explore how my brand is perceived in the [insert industry]. Can you guide me through the process of gathering customer feedback, online reviews, and social media sentiment to assess brand perception? Help me create a list of questions that can be used in interviews or surveys to get a sense of how customers view my brand compared to competitors.

Buyer Persona Research

Act as a seasoned market researcher, I need to develop detailed buyer personas for my business. Can you walk me through the process of gathering data to create profiles of typical customers, including their goals, challenges, and decision-making factors? I’d like to use this research to inform my marketing and product strategies. Help me frame the right questions to build in-depth and accurate personas for [insert target market].

Distribution Channel Research

As an experienced market researcher, I’m looking to identify the best distribution channels for [insert product/service]. Can you guide me through the process of researching different channels, such as online platforms, retail, and direct sales? Help me evaluate the pros and cons of each based on my target audience and industry. What data points should I look at to make an informed decision?

SWOT Analysis for Market Positioning

As a seasoned researcher, I want to conduct a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis to position my business better within the [insert industry]. Can you help me gather data on my current market standing and potential challenges? Guide me through asking the right questions to uncover hidden strengths and opportunities and to anticipate market threats. How can I use this information to refine my market strategy?

Social Media Sentiment Analysis

Act as an experienced researcher in social media analysis. I need to assess the sentiment around my brand on social media platforms like [insert platform]. Can you help me understand how to collect and analyze data to gauge customer opinions, both positive and negative? What metrics should I track, and how can I turn this feedback into actionable insights to improve my marketing and customer engagement strategies?

Market Entry Strategy

As a skilled researcher, I’m considering entering a new market with [insert product/service]. Can you guide me through the process of researching the market conditions, including consumer demand, competitor landscape, and regulatory environment? I’d like to know what factors I need to evaluate before deciding to enter. Please help me develop a detailed market entry strategy based on the research findings.